Advertising had been a major pain point for the brand, with wasted spend eating into profits. By bringing SpectrumBPO on board—widely recognized as the amazon ppc agency—the brand saw a complete transformation in campaign performance.

The team conducted a full PPC audit, pausing underperforming keywords, restructuring campaigns, and adding high-converting keywords into strategic placements. As a result, sales from ads jumped by 65%, while the Advertising Cost of Sale (ACoS) dropped significantly. This gave the seller the confidence to reinvest more aggressively into profitable ad campaigns.